What are the three top characteristics of leadership?
Kevin Wayne Johnson
Dec 6 '24
The top three characteristics of leadership are often debated, but many experts agree that effective leaders share these three essential traits
Overcoming the marketing challenges faced by new franchisees
Tim Morris
Dec 2 '24
Launching a new business is an exciting milestone for any franchisee. It’s the culmination of hard work, ambition, and a leap of faith into entrepreneurship
The future of dining: Creating emotional connections with AI personalization that feels human, powered by AI
Jamil Bhuya
Nov 20 '24
In the world of restaurants, where meals are more than just food—they’re experiences—creating emotional connections with customers is the secret sauce to long-term loyalty.
Beyond the Dog & Pony Show: Turning marketing visits into meaningful impact
Maliesa Cadogan
Nov 14 '24
The “Dog & Pony Show”. Sound familiar? If you’re a field coach, or in franchise leadership… you know what I’m talking about
What the FTC’s ban on fake reviews means for franchisees
Sebastian Aguirre
Nov 7 '24
The FTC’s ban on fake reviews demands greater accountability from franchisees, emphasizing authentic feedback to build trust, avoid penalties, and highlight genuine customer satisfaction across locations
The rise of halal food in Canadian restaurants: Meeting the demand with confidence
Angelee Brown
Oct 25 '24
Halal, an Arabic term meaning “permissible,” refers to food and drinks that comply with Islamic law. This includes the method of animal slaughter, as well as the ingredients used in food preparation
Gen Z: The next big wave of franchise owners
Sebastian Aguirre
Oct 18 '24
Gen Z is embracing franchise ownership at a rapid pace, with 9% already becoming franchise buyers
Transform your franchise: The untapped power of feedback
Maliesa Cadogan
Oct 11 '24
If you aren’t actively seeking feedback from your Franchise Partners, you’re missing out on one of the most powerful tools for growth
What is a CRM system?
Mark Scott
Oct 1 '24
The title of this article is the ideal way to begin, so what is it? Many readers will know exactly what it stands for but just in case it’s a new phrase to you, CRM stands for Customer Relationship Management. The term was first used in the 1970s and popularized in the late 1990s.
Why educating your potential franchisees is the key to success
Pamela Labelle
Sep 20 '24
Proper education can make or break a franchise deal. Engaging prospects with detailed, relevant information ensures they’re prepared and committed, while an uneducated prospect can disrupt your sales funnel
The work of a franchise advisory council: Why every franchise network should have one
Tim Morris
Sep 4 '24
Understand why a Franchise Advisory Council is essential for fostering communication, boosting franchisee satisfaction, and driving innovation, making it essential for any franchise network.
Evaluating your franchise offer: Do your fees align with your promises?
Angelee Brown
Aug 16 '24
Think of your last shopping mall experience. Rows of stores with their familiar brands, window displays impeccably designed and curated to showcase the latest fashion and trends…