With over 20 years of experience, Forty IV is your trusted partner for digital marketing, content creation, and storytelling. We specialize in crafting authentic, results-driven strategies that elevate your brand and connect you with your ideal audience.
Whether you’re looking for support with a one-off project or a dedicated in-house marketing team, our process always starts with you. We take the time to evaluate what’s in place, identify opportunities, and craft a customized plan that drives results. As true collaborators, we bring your ideas to life with creativity, expertise, and a focus on achieving your goals.
At the helm of Forty IV is our founder and creative director, Alex Colthart, a seasoned director and producer with extensive experience in the production industry. Alex has worked with leading brands such as RedBull, Jaguar Canada, UNICEF, Home Hardware, and Canadian Tire, producing high-impact content that tells powerful stories. His background in film, television, and commercial production gave him firsthand insight into the challenges franchises face in aligning creative, production, and digital marketing efforts.
Driven to bridge this gap, Alex founded Forty IV as a full-circle solution for franchises. Today, he leads a team of experts dedicated to creating custom strategies, authentic content creation, social media management and other marketing needs that help franchises grow, stand out, and connect with their audiences. From brand development to content creation and marketing material, Forty IV delivers seamless, impactful results tailored to the needs of franchisors and franchisees.
Our services are designed to help franchisors educate new franchisees, attract interest in expanding locations, enhance customer engagement, implement innovative strategies, increase brand awareness, and create traditional marketing materials that support growth.
