The training gap costing you sales: Why AI is every franchisor’s competitive edge
Ford Saeks
Dec 12 '25
Inconsistent training execution drains franchise revenue across your system. AI-powered learning finally closes the performance gap between your best locations and struggling ones
Franchise marketing is still treating owners like customers instead of brand partners
Ronn Torossian
Dec 11 '25
Franchise systems often describe their networks as communities. The internal language celebrates partnership, shared purpose and collaboration
Will AI kill social media: Or will it strengthen franchise brands?
Dan Gable
Dec 9 '25
Across Canada’s franchise sector, the rapid growth of artificial intelligence is prompting brands to rethink how they communicate online. Some believe AI could overwhelm social platforms entirely
The authority multiplier: Why brand mentions will be your franchise’s most valuable asset by 2026
Dani Peleva
Dec 3 '25
Stop neglecting your core domain. Learn how strategic PR and link building help secure high domain authority, strengthen AI citations, and deliver qualified franchisee leads by 2026
From brand awareness to unit economics: marketing metrics that actually matter
Liane Caruso
Nov 25 '25
Vanity metrics don’t close deals. Franchisors need to measure what drives both franchise development and franchisee success
Finish strong: How video can boost your year-end marketing
Alex Colthart
Nov 21 '25
As the year winds down, many businesses find themselves scrambling to make an impact before the calendar flips
Sustainable franchise growth and sales: A legal perspective for franchisors
Victor Turcanu
Nov 4 '25
As a franchise lawyer, I have witnessed firsthand the opportunities and pitfalls that come with scaling a franchise system
Discipline: The real superpower
Dan Gable
Oct 29 '25
For years, people believed that success came down to knowledge. Before the internet, that was probably true. If you had access to the right training, books, or mentors, you had a serious advantage
From beta tapes to digital: How technology changed the way we tell stories
Alex Colthart
Oct 24 '25
When I started in film, everything was slower. Heavier cameras, long capture times, and boxes of beta tapes stacked like trophies of completed projects
The franchise sales funnel is broken & here’s how to fix it
Liane Caruso
Oct 22 '25
Buyers expect more personalization, transparency, and value than ever before. Here’s how franchisors can reimagine the process to improve conversions and strengthen relationships
Bubblegum Canada – five years of storytelling and brand growth
Martin Morris
Oct 17 '25
Fully integrated PR agency reflects on five years of creativity, client impact, and franchise communications leadership
The local advantage: How community engagement shapes franchise success
Ronn Torossian
Oct 2 '25
Franchise success hinges on more than just a strong brand or a solid business model. In today’s environment, local engagement is becoming a critical driver of growth and reputation