According to a research report published by Reshift Media earlier this year, Canadian searches for terms such as “buy a franchise” and “own a franchise” increased 44% year on year. The increase points to growing interest in franchise ownership and raises an important question for prospective entrepreneurs: how do you choose the right opportunity and know what to look for before investing?
The Franchise Canada Show Toronto, presented by the Canadian Franchise Association (CFA), returns October 24 and 25 at the Toronto Congress Centre. The free, two-day exhibition brings aspiring entrepreneurs together with franchise brands and industry experts to explore business opportunities, and learn what it takes to own and operate a franchise.
Exploring business ownership
“Exploring business ownership is a big decision, and it is important to understand both the opportunity and the commitment involved,” says Sherry McNeil, President and CEO of the Canadian Franchise Association. “The Franchise Canada Show gives people the chance to ask questions, learn from industry experts and compare opportunities before deciding what is right for them.”
Attendees can discover franchise concepts across retail, education, home services, restaurants and other sectors, speak directly with brands and attend free educational seminars. The show offers an opportunity to learn about different business models, understand the responsibilities of business ownership and get practical guidance on evaluating a franchise investment.
Look for the Logo: know what to look for before you invest
With many franchise opportunities to consider, knowing how to research a brand is an important first step. The CFA encourages prospective franchise business owners to “Look for the Logo” when evaluating opportunities. The CFA Member logo identifies brands that have committed to the association’s Code of Ethics and its principles for responsible franchising.
Prospective owners should also carefully review the opportunity, understand the financial commitment, ask questions and seek independent professional advice before investing.
What to expect at the show
- Explore franchise business opportunities across retail, education, home services, restaurants and more.
- Compare business models and investment levels to find opportunities that align with your goals, experience and budget.
- Attend free educational seminars and get practical guidance on researching and evaluating franchise opportunities.
- Connect directly with franchise brands and ask about investment requirements, training, ongoing support and the realities of running a franchise.
- Learn about the CFA Member logo and the importance of responsible franchising and due diligence.
Event details
When: Saturday 24 and Sunday 25 October 2026
Where: Toronto Congress Centre, Hall F
Admission: Free with pre-registration at franchisecanada.show
Key takeaways
- Canadian searches for terms such as “buy a franchise” and “own a franchise” rose 44% year on year, according to Reshift Media research, pointing to growing interest in franchise ownership.
- The Franchise Canada Show Toronto, presented by the CFA, takes place October 24 and 25 at the Toronto Congress Centre, free to attend with pre-registration at franchisecanada.show.
- Attendees can explore franchise concepts across retail, education, home services, restaurants and other sectors, attend free educational seminars and speak directly with brands.
- The CFA’s “Look for the Logo” initiative helps prospective owners identify brands that have committed to the association’s Code of Ethics, a useful starting point for due diligence before investing.
- Prospective owners should carefully review the opportunity, understand the financial commitment, ask questions and seek independent professional advice before investing.
