Evening Education Webinar Series – How to Plan & Organize a Successful Franchise Conference

Over the course of this interactive two-evening workshop, participants will gain practical strategies and real-world insights into planning and delivering successful franchise conferences. Here are just some of the topics we’ll explore: Why conferences matter and how to establish clear objectives; developing a compelling conference theme; maximizing franchisee attendance and engagement; venue selection and contract negotiation; the role of sponsorship and how to leverage sponsor partnerships; effective ways to promote the conference; gathering meaningful feedback and measuring success; preparing for the unexpected!

By the end of the workshop, participants will be equipped with the knowledge, tools, and confidence to plan conferences that create meaningful engagement and lasting value for their franchise network.

Date & Time: October 6 & 8, 2026, 06:00 PM – 08:00 PM EDT

Registration Link: https://cfa.swoogo.com/howtoplanasuccessfulfranchiseconference/12828132