A Trusted Canadian Brand
Montana’s BBQ & Bar has been serving Canadians hearty barbecue and approachable hospitality for thirty years. Founded in 1995, the brand was built around a simple idea: create a place where guests can enjoy slow-cooked, smoked meats in a warm, welcoming environment. With 95 locations nationwide and a loyal following, Montana’s combines bold, craveable flavours with a proven operational model – making it a compelling franchise opportunity for investors seeking a stable, future-ready business.
A Concept That Keeps Guests Coming Back
At the heart of Montana’s success is its focused, craveable menu. Signature items include fall-off-the-bone pork back ribs, tender beef brisket, pulled pork, and fire-grilled steaks, many smoked in-house with proprietary seasonings and sauces. These authentic BBQ techniques deliver the bold flavours guests expect, while consistent quality and generous portions encourage repeat visits. The menu also offers lighter options and classic sides, appealing to families, couples, and groups – helping franchise partners maximize traffic and revenue potential.
Montana’s restaurants are designed for a relaxed dining experience. The full-service, cabin-inspired environment encourages guests to linger, return frequently and feel at home.
Montana’s model also supports diverse service channels, including takeout and delivery, allowing franchise partners to capture additional revenue while meeting evolving guest expectations.
Strategic Partnerships and Marketing
Montana’s invests heavily in marketing to drive brand awareness and support franchise partners. National campaigns highlight seasonal promotions, menu innovations, and sponsorships of high-profile events such as the Montana’s Brier and the Toronto Raptors, providing exposure that franchisees could not achieve alone. Local marketing tools – including digital campaigns, social media support, and community engagement initiatives – enable partners to connect with their markets effectively, strengthen customer loyalty, and drive measurable business results.
Proven Systems and Franchise Support
From day one, franchise partners receive comprehensive training in operations, people management, marketing, and financial oversight, ensuring they are fully prepared to run a successful business. Established systems in supply chain, food safety, technology, and operational processes streamline daily management, reduce complexity, and lower operational risk. Ongoing coaching, performance insights, and marketing resources help our franchise partners optimize traffic and profitability, creating a repeatable, scalable business model that supports long-term growth.
Flexible Growth and Long-Term Potential
While thriving in traditional freestanding locations, Montana’s adaptable concept has proven to succeed in non-traditional spaces such as hotels or mixed-use developments. By combining a trusted Canadian brand, a dependable menu, multi-channel revenue, national marketing exposure, and strong operational support, Montana’s offers a franchise model built for stability, predictability, and long-term success.
Montana’s BBQ & Bar is more than a restaurant – it’s a proven, future-ready investment opportunity delivering consistent traffic, guest loyalty, and a recognizable Canadian brand that franchise partners can confidently grow.
Testimonials
“When I purchased my restaurant, there were definitely pieces of the business that I wasn’t familiar with – from setting up my corporate banking to understanding the financial pieces behind the scenes. [The Brand] was a great support and they made themselves available every step of the way. I feel confident that I have the support that I need to operate and achieve success. – Sylvia Corning, Montana’s Franchise Partner
I am so happy and engaged with my team everyday and the guests in the restaurant, the culture in the restaurant is so important. Everyone lives Montana’s culture, “The BBQ Lifestyle”. – Claudio Foresta, Montana’s Franchise Partner