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Poulet Rouge

Poulet Rouge is a fast-growing quick service restaurant brand built around a simple promise: to serve and nourish with heart, through every bowl and every life it touches.

Minimum Investment

$ 600000

Fees

Franchisee Fee: $50,000 Royalties: 6% Marketing contribution: 3%

Full Investment

$1200000

Additional Funding Support

On Application

Franchise Industry

Food & Beverages

Estimated Annual Profits

On Application

Founded in Quebec in 2012, Poulet Rouge has expanded beyond its home province with multiple locations now operating in Ontario and Alberta, marking the beginning of its North American expansion.

With a Modern Fusion menu inspired by Mediterranean roots and North American tastes, Poulet Rouge has created a category-defining concept focused on quality ingredients, generous portions, and a customer experience that feels personal and welcoming.

Why Poulet Rouge Stands Out

Poulet Rouge has reimagined what fast food can be by combining freshness, customization, and authenticity. Meals are built around grilled chicken or vegetarian fillets, prepared in front of customers and served over brown rice, bulgur wheat, quinoa, or lettuce. Guests choose from signature flavour profiles such as BBQ, Volcano, Hercules, or Shisha, then finish their bowl with house-made sauces and fresh toppings for endless combinations.

Highlights of the Concept

  • Customizable grilled chicken bowls with strong consumer appeal
  • Fresh, high-quality ingredients and generous portions
  • Fast, efficient operations designed for quick service performance
  • Modern Fusion flavours that offer variety and differentiation
  • Friendly, approachable brand with strong customer loyalty
  • Scalable model built for multi-unit growth

Ideal Franchisee Profile

Poulet Rouge is looking for passionate business-minded operators who want to grow with a brand that values quality, hospitality, and community involvement. The ideal franchisee is a strong leader with a hands-on mindset, a commitment to team culture, and a desire to deliver a consistent, high-quality customer experience.

Training and Support

Franchisees benefit from structured onboarding and operational support designed to help them launch confidently and operate efficiently. Support includes training, restaurant opening guidance, operations standards, marketing tools, and ongoing collaboration focused on performance and growth.

A Brand That Gives Back

Poulet Rouge is deeply rooted in the communities it serves. Through local partnerships and its national giving initiative, C’est Don Ben Bon (“Feels Good to Give”), the brand donates up to $350,000 worth of bowls each year to community groups, healthcare workers, and volunteers. Every donation is prepared locally, keeping the impact close to home.

Growth Opportunities

Poulet Rouge is actively expanding across North America, with strong potential for additional markets. Franchisees have the opportunity to grow alongside an ambitious brand focused on long-term success and meaningful customer connection.

To learn more about franchising with Poulet Rouge, franchise candidates are invited to explore the opportunity and connect with the team.

EF100 People's Choice Award

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EF100 People's Choice Award